6 songs that had your head bopping during the big Apple Event
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6 songs that had your head bopping during the big Apple Event


Whether the Apple Event knocked your socks off this year or left you unimpressed like McKayla Maroney, there’s one thing you’ve gotta give Apple props for … its damn good music selection. 

Apple’s known for handpicking catchy tunes and their commercials can catapult artists to fame, such as the Black Eyed Peas in 2004 when “Hey Mama” was featured in an iPod commercial and in 2008 when a MacBook Air ad made Yael Naim the first Israeli to crack Billboard’s top 10. Of course, the tech giant’s also incorporated music from established chart-toppers to sell their wares, such as U2 and Daft Punk.

This year was no different as Apple offered our ears some soon-to-be bangers (as well as an old-faithful favorite) that will have you on a repeat binge for the next couple of weeks. 

Lucky for you, we’ve done the leg work and have compiled a nice, neat list of all the songs played at this year’s Apple Event below. Before the event started, Apple set the tone with the Beatle’s “Love is all you need,” but in several of the promotional videos used on stage, Apple leaned on tunes from lesser-known artists. Happy listening:  

1. Love Is All You Need – The Beatles

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Apple showed off footage of people walking around the new Steve Jobs Theater as the Beatles got us ready for the big event. 

2. Music: Invincible – Big Wild (feat. IDA HAWK ) 

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This soulful and bouncy number was used to complement the Apple Watch Series 3 announcement.

3. Misbehavin’ – Labrinth 

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Same goes for this bluesy song. 

4. Area – MagnusTheMagnus

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The iPhone 8 reveal was given some edge with this banger.

5. Keep On Lovin’ – MagnusTheMagnus (Feat. Seinabo Sey) 

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And the huge unveiling of the day got another MagnusTheMagnus track as its musical partner. 

6. Best Friend – Sofi Tukker (Feat. NERVO & The Knocks & Alisa Ueno)

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This toe-tapping EDM track also set the stage for Apple’s “one more thing,” the long-awaited iPhone X.

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September 13, 2017
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